SALESiQ has been a franchise dealership tool since its inception. And now it not only is affordable for Independent dealers, it also generates incredibly engaged leads at a pace far faster than we’ve seen on franchised dealership websites!

For example, we installed SALESiQ on a group of independent stores who carry 60 to 90 used cars. Those stores are averaging over 150 fresh leads a month with 98% of those leads clicking on more than 14 payment details. That is a highly engaged shopper! For franchised stores, SALESiQ generates around 70 fresh leads monthly on an inventory of that size with those shoppers clicking on an average of 9 payment details.

In the video above, Tom Harsha (our COO) and Alex Snyder (our CEO) break down how incredible this is for independent dealers.

In partnership with Hammer AI, these leads can be answered by artificial intelligence where the AI has been tuned to digest what the customer had clicked on within SALESiQ. SALESiQ generates something we like to call “digital body language” that reveals the shopper’s motivations and all the vehicles they’re interested in. The AI can use the digital body language to have a more relevant conversation.

Going back to those leads we’re generating at that group of independent stores, Hammer AI converted over 30% of those leads into appointments without a human ever getting involved. It also made positive engagement with over 80% of the leads, so the sales team back at the store knew exactly which leads to talk to. AI isn’t replacing humans at the dealership; it is making people far more efficient. And it is delighting customers as many don’t realize they’re talking to an AI.

In summation, independent dealers can now take advantage of franchised dealer tools at pricing that doesn’t come with a franchise.

Find out more: Get a demo to See it in Action!