Sep 12, 2022 | Equity Mining, FRIKINtech, Lead Response
“The partnership with FRIKINtech has been nothing but remarkable,” said Thomas Eggers, Platform Digital Director at Nyle Maxwell Automotive and Stellantis National Dealer Council Member. Thomas was on a mission to find a solution that integrated with the dealership’s...
Dec 9, 2021 | CRM, Lead Response
Obviously it does or I wouldn’t write this article. So you can say “duh” to me. You can expand that “duh” by adding “automation ensures every lead gets a quote to engage with.” Humans tend to overthink which leads should get a...
Sep 1, 2020 | FRIKINtech, Lead Response
While many car dealers have settled into the “new normal” (a phrase that should certainly die a fiery hot death along with “unprecedented” and “uncertain times”, we get it, stuff is weird), there is an underlying concern that our...
Apr 7, 2020 | CRM, FRIKINtech, Lead Response, Marketing, Websites
As hard-hitting COVID-19 was on the world it did not cripple online car shoppers. As more manufacturers launched more compelling incentives and quarantining measures prevented showrooms full of ups, people went online. The above graph shows the engagement rate, by...
Mar 13, 2020 | Lead Response
In addition to our shared personal concerns about the coronavirus outbreak, car dealers, understandably, are also worried about the potential impact on sales in the coming weeks and months. When foot traffic slows, how are we supposed to keep in-market car shoppers...
Feb 11, 2020 | Lead Response
Bev and Pete were shopping for a new vehicle. Like all smart consumers, they began their vehicle search online. With guidance from Google, Facebook, and few review sites, they narrowed down their contenders. Pete wanted a pickup and Beverly, a minivan (Dad never stood...
