Tougher times calls for more fishing lines

Tougher times calls for more fishing lines

Dealers are coming off the luckiest time in dealership history. Those years of low new car supply are behind us and it is tough remembering what it was like prior to that time. The good years were long enough to create new habits and establish new comfort levels....
Phone Up Game Part 6:  The Solution

Phone Up Game Part 6: The Solution

How’s your dealership phone up game? If you’ve followed along this far, you’re either realizing there’s some truth to this math or you’re just amused to see where this is going next.  Let’s recap the last 5 parts: Every lead you get comes from your...