Jan 20, 2023 | Data Mining, Digital Retail, FRIKINtech, Marketing
This article was published in Auto Remarketing Older Cars, More Inventory Woes and Rethinking Digital Retailing: What’s in Store in 2023 We’re finally emerging from one of the strangest times in automotive retail history. The onset of the COVID pandemic brought...
Apr 14, 2022 | Digital Retail, FRIKINtech, Marketing
Integrations can run deep within the Market Scan data platform. Both FRIKINtech and Modal utilize the Market Scan API to combine vehicle information, location data, and customer financing situations to generate transactional car payments to show a customer. When...
Oct 20, 2021 | Desking, Digital Retail, Marketing, Websites
Do you know what your dealership website is saying to customers? If you have a finance calculator you are telling customers the wrong thing! You are creating another channel of friction for your customer. TLDR: turn off the finance calculator on your website. Most...
Apr 15, 2021 | CRM, Digital Retail, Lead Response, Marketing, Websites
Any dealer who says they don’t cherry pick through their leads to find the best/easiest to close customers, is lying. We all do it. Work smart, not hard, right? ‘Til now there hasn’t been a simple way to identify the lowest funnel automotive sales leads. We all...
Dec 22, 2020 | Digital Retail, Marketing, Websites
So, let me get this straight. You partnered with a company built by people who have never sold cars, ever, in their whole life. You added their “solution” to your website to help you sell more cars.How’s that workin’ out for ya??Here’s a...
