Apr 14, 2022 | FRIKINtech
Integrations can run deep within the Market Scan data platform. Both FRIKINtech and Modal utilize the Market Scan API to combine vehicle information, location data, and customer financing situations to generate transactional car payments to show a customer. When...
Mar 24, 2022 | Equity Mining
When a new lead hits your CRM, does your BDC team ask the shopper if they are already a VIP customer with your dealership? How about a fresh up; do your salespeople ask? Up to 60% of service drive customers did not purchase their current vehicle from the servicing...
Mar 14, 2022 | CRM, Equity Mining
The most demanding market conditions automotive dealers have faced in the last two decades are upon us now. This market is putting dealers’ reputations at stake as customers show up excited about the rising values of their trade-ins only to find little inventory...
Feb 9, 2022 | Equity Mining
The service drive is the most lucrative opportunity mining zone a dealership can tap. This vein of gold is built on customers who are already comfortable with the dealership because they’re trusting their vehicle to be maintained properly and paying for this...
Sep 16, 2021 | Equity Mining, FRIKINtech, Marketing
Tapping the service drive as a source of sales leads is nothing new to car dealers. Most stores have tried some flavor of:The green pea has stood outside in the early morning sun with a steaming hot Dunkin Donuts coffee awkwardly greeting customers who just want...