Tom Harsha named COO and a 30-year automotive veteran gets the FRIKIN opportunity of a lifetime
“There are two people who, on the day I met them, shared my fanatical interest in improving the automotive industry. Both possessed the attitude, aptitude, and ability to speak deeply about automotive, to really carry an interesting conversation, and most...
Digital Dealer Virtual 2020
How did illumiQUOTE become the nation’s best lead engagment solution in under a year? Tap above to test drive your internet department’s best friend.Engage your online shoppers, all your internet leads, and dazzle your databases with transparency a...
PRESS RELEASE: Market Scan and FRIKINtech’s partnership
For Immediate Release Market Scan and FRIKINtech’s partnership facilitates Prestige Volvo developing and delivering a completely transformed retail experience. COVID-19 has challenged Automotive Retailers to reinvent and realign their businesses. Those who are willing...
What the Haiken is going on at Prestige Volvo? New secret weapons for successful car dealers
While many car dealers have settled into the “new normal” (a phrase that should certainly die a fiery hot death along with “unprecedented” and “uncertain times”, we get it, stuff is weird), there is an underlying concern that our...
Autotrader, Cars.com, & Car Gurus: How to respond to your third party leads
So, what’s your strategy for responding to leads from Autotrader, Cars.com and Cargurus? Do you use the same first response template for all of your lead types? Well, here’s the rub. You’re probably not the only dealer getting a swing at these...
Sharks with FRIKIN laser beams on their heads
That’s what we want from our #2 employee, Christine Plunkett, as she takes the Marketing Director title. Being the second employee at FRIKINtech, Christine was integral in our early sales, marketing, and operations success. Her natural comfort with car dealers results...
Rick Gibbs named chairman of the FRIKINboard!
Rick Gibbs named chairman of the board at FRIKINtech, Inc., effective July 22nd, 2020. FRIKINtech is short for FRIKTIONLESS technologies and aimed at car dealers who want to automate transparency on their websites and in their CRMs.FRIKINtech is paramount to the...
What do Dealership, Gambling, and Porn websites have in common?
In 2001, I was handed the reigns to my dealer group’s website. Back then, showing a list of cars like a spreadsheet was a big deal. Photos? Ha! Those were untenable due to cost. Third parties weren’t much of a thing, but neither was the online shopping experience. The...