Targeting older cars in your service drive

Targeting older cars in your service drive

As the average age of cars on the road reaches 12.6 years, the financial burden of maintaining these vehicles is becoming increasingly significant. The average repair costs for cars older than 10 years stand at approximately $610. This figure reflects the growing...
Customers trade cars after 2 years

Customers trade cars after 2 years

The Trade-In Timing Trend Recent data indicates that consumers who purchased a vehicle are increasingly looking to trade it in approximately 24 months after their purchase. They casually re-enter the market after making their 18th payment. It takes them up to 6 months...
Dealership loyalty is off target by 12%

Dealership loyalty is off target by 12%

Improving Customer Loyalty in Car Sales In the competitive landscape of car sales, customer loyalty is a crucial metric that can significantly impact a dealer’s success. Currently, car dealers are experiencing a loyalty rate of only 23% from customers who either...