Jan 31, 2025 | Data Mining, Equity Mining, Marketing
The Trade-In Timing Trend Recent data indicates that consumers who purchased a vehicle are increasingly looking to trade it in approximately 24 months after their purchase. They casually re-enter the market after making their 18th payment. It takes them up to 6 months...
Jan 29, 2025 | Data Mining
Improving Customer Loyalty in Car Sales In the competitive landscape of car sales, customer loyalty is a crucial metric that can significantly impact a dealer’s success. Currently, car dealers are experiencing a loyalty rate of only 23% from customers who either...
Jan 20, 2025 | Digital Retail, Websites
Leads generated from our TRADEiQ tool have been answered by AI for months and that is generating great results! With the confidence it has inspired there, we are now offering lead follow-up for SALESiQ. SALESiQ places dynamic payments into your dealership website and...
Jan 2, 2025 | Equity Mining, Marketing
Understanding a car buyer’s behavior is crucial for dealers. Many buyers begin contemplating their next car after making just 18 payments on their current vehicle, despite potentially lacking equity for a trade-in. Additionally, the rising average service ticket of...
Jan 2, 2025 | Data Mining, Service Drive
Current Trends in Service Costs and Vehicle Age Recent data indicates that dealership service customers are now paying an average of $521 for service work on their vehicles. This figure reflects the increasing costs associated with vehicle maintenance and repairs as...
