Sep 7, 2023 | CRM, Marketing, Virtual BDC
How’s Your Dealership Phone Up Game? In Part 1: The Real Cost of Unanswered Calls, we uncovered how much money you’re potentially losing in the marketing spend and sales profit due to inbound phone calls going unanswered. I wish I could tell you that’s the only...
Mar 14, 2022 | CRM, Data Mining, Equity Mining, Lead Response, Service Drive
The most demanding market conditions automotive dealers have faced in the last two decades are upon us now. This market is putting dealers’ reputations at stake as customers show up excited about the rising values of their trade-ins only to find little inventory...
Feb 9, 2022 | CRM, Data Mining, Desking, Equity Mining, Lead Response, Marketing, Service Drive
The service drive is the most lucrative opportunity mining zone a dealership can tap. This vein of gold is built on customers who are already comfortable with the dealership because they’re trusting their vehicle to be maintained properly and paying for this...
Dec 9, 2021 | CRM, Data Mining, Lead Response, Marketing, Service Drive
Obviously it does or I wouldn’t write this article. So you can say “duh” to me. You can expand that “duh” by adding “automation ensures every lead gets a quote to engage with.” Humans tend to overthink which leads should get a...
Aug 26, 2021 | CRM, Desking, Lead Response
Studies have shown that employees who feel empowered are happier, healthier and stay at their place of employment longer. The same can be said when shoppers feel empowered; they are happier and will likely give you repeat business and great word of mouth referrals. So...
May 4, 2021 | CRM, Digital Retail, Email, FRIKINtech, Lead Response, Marketing, Websites
We are all feeling the pinch from inventory shortages in automotive retail. With less cars to show and trouble filling orders, car dealers are having a tough time right now. It is more important than ever for car dealers to have a simple way to determine which...
