Feb 10, 2025 | Data Mining, Service Drive
As the average age of cars on the road reaches 12.6 years, the financial burden of maintaining these vehicles is becoming increasingly significant. The average repair costs for cars older than 10 years stand at approximately $610. This figure reflects the growing...
Feb 10, 2025 | CRM, Data Mining, Lead Response
What is attribution? The dictionary definition of attribution: noun the action of regarding something as being caused by a person or thing: the electorate was disillusioned with his immediate attribution of the bombings to a separatist group. the action of ascribing...
Feb 4, 2025 | Data Mining, Service Drive
In 2024, the average amount customers paid for service was $515. However, the frustration point at which customers decided to trade their cars for something newer was slightly higher at $518. This indicates that service customers have made multiple high-dollar visits...
Jan 31, 2025 | Data Mining, Equity Mining, Marketing
The Trade-In Timing Trend Recent data indicates that consumers who purchased a vehicle are increasingly looking to trade it in approximately 24 months after their purchase. They casually re-enter the market after making their 18th payment. It takes them up to 6 months...
Jan 29, 2025 | Data Mining
Improving Customer Loyalty in Car Sales In the competitive landscape of car sales, customer loyalty is a crucial metric that can significantly impact a dealer’s success. Currently, car dealers are experiencing a loyalty rate of only 23% from customers who either...
Jan 20, 2025 | Data Mining
I had the best Used Car Manager when I first started selling cars. Mike Jobson was his name and his way of stating the cold truths of the car business have stuck with me for three decades. When a fresh up was on the lot, but nobody had gotten to them, Mike would yell...