Feb 9, 2023 | Data Mining, Equity Mining, Marketing, Service Drive
If you were ever wondering how people respond to automated offers to buy/trade their car, we can now say only 1% respond outside of the directions. The biggest thing they do is misspell. After that, curiosity gets the better of these cats as they ask to...
Feb 1, 2023 | Data Mining, Equity Mining, FRIKINtech, Service Drive
Alex Snyder & Tom Harsha accepting the 2023 AWA Award for Sales Process in SERVICEiQ SERVICEiQ automates offers to customers who just had service done on their car to trade or sell that vehicle to the dealership. Unlike other data and equity mining solutions, no...
Jan 20, 2023 | Data Mining, Digital Retail, FRIKINtech, Marketing
This article was published in Auto Remarketing Older Cars, More Inventory Woes and Rethinking Digital Retailing: What’s in Store in 2023 We’re finally emerging from one of the strangest times in automotive retail history. The onset of the COVID pandemic brought...
Jan 18, 2023 | Data Mining, Equity Mining, FRIKINtech, Marketing, Service Drive
We brought SERVICEiQ (sends equity offers to service customers daily) to market in late Q4 of 2021, so 2022 was the year for it to ramp. EQUITYiQ (sends equity offers to previously sold customers daily) launched in Q4 of 2022 and is beginning to ramp now. Both...
Nov 16, 2022 | Data Mining, Equity Mining, FRIKINtech, Marketing
EQUITYiQ automatically mines for customers and releases burden from dealers to focus on the sale – not farming through cold calls. WILLISTON, VT (Nov. 11, 2022) – FRIKINtech, the leading provider of automotive dealer engagement technology, launched EQUITYiQ – a...
Nov 3, 2022 | Data Mining, Equity Mining, FRIKINtech, Marketing
Let the trumpets blow, and the drums start rolling… EQUITYiQ is in da house! No cold-calling customers required No logins required No static mail offers required When you give customers a dynamic offer they can interact with, everything changes! Mail, email, and...
