Dec 17, 2020 | CRM, Digital Retail, Marketing
We’re sorry your last girlfriend hurt you. It’s hard to find someone you can really trust. Meeting with dealers across the country has illuminated a common grievance: automotive dealers universally have been burned by their vendors. It’s ironic because the...
Oct 1, 2020 | Desking, Digital Retail, Marketing
How did illumiQUOTE become the nation’s best lead engagment solution in under a year? Tap above to test drive your internet department’s best friend.Engage your online shoppers, all your internet leads, and dazzle your databases with transparency a...
Sep 17, 2020 | Desking, Digital Retail, Marketing
For Immediate Release Market Scan and FRIKINtech’s partnership facilitates Prestige Volvo developing and delivering a completely transformed retail experience. COVID-19 has challenged Automotive Retailers to reinvent and realign their businesses. Those who are willing...
Sep 1, 2020 | CRM, Desking, Digital Retail, Finance & Insurance, FRIKINtech, Lead Response
While many car dealers have settled into the “new normal” (a phrase that should certainly die a fiery hot death along with “unprecedented” and “uncertain times”, we get it, stuff is weird), there is an underlying concern that our...
Jun 15, 2020 | Desking, Digital Retail, Lead Response, Marketing, Websites
Every car deal involves numbers, the dollars and cents of the deal. When numbers are presented, customers react. This has been happening since the first car was sold. With current automotive digital retail tools, we lose the rudimentary act of gauging a...
May 28, 2020 | CRM, Digital Retail, Marketing, Websites
For Part Two (part one here), we must first acknowledge that car shoppers are irrational and emotional. More often than not, we make purchase decisions based on what looks good and feels cool instead of choosing vehicles with adequate comfort, decent gas mileage, and...