Mar 13, 2025 | Data Mining, Service Drive
I made it up – gotta admit that. But I didn’t just pull it out of my… hat. My wife’s older SUV used to cost us roughly $1,500 in annual repairs. Financially, that equated to $125 in “monthly payments” on that car we held the title...
Feb 16, 2025 | Digital Retail, Lead Response, Marketing, Websites
SALESiQ has been a franchise dealership tool since its inception. And now it not only is affordable for Independent dealers, it also generates incredibly engaged leads at a pace far faster than we’ve seen on franchised dealership websites! For example, we...
Feb 10, 2025 | Data Mining, Service Drive
As the average age of cars on the road reaches 12.6 years, the financial burden of maintaining these vehicles is becoming increasingly significant. The average repair costs for cars older than 10 years stand at approximately $610. This figure reflects the growing...
Feb 10, 2025 | CRM, Data Mining, Lead Response
What is attribution? The dictionary definition of attribution: noun the action of regarding something as being caused by a person or thing: the electorate was disillusioned with his immediate attribution of the bombings to a separatist group. the action of ascribing...
Jan 31, 2025 | Data Mining, Equity Mining, Marketing
The Trade-In Timing Trend Recent data indicates that consumers who purchased a vehicle are increasingly looking to trade it in approximately 24 months after their purchase. They casually re-enter the market after making their 18th payment. It takes them up to 6 months...
