Mar 26, 2025 | CRM, Email, Lead Response, Marketing
We have used our many years of answering leads in a car dealership to develop email templates that any dealer can plug into the CRM or send manually. These free email templates are available to anyone looking for fresh ideas and new ways of engaging their internet...
Feb 10, 2025 | CRM, Data Mining, Lead Response
What is attribution? The dictionary definition of attribution: noun the action of regarding something as being caused by a person or thing: the electorate was disillusioned with his immediate attribution of the bombings to a separatist group. the action of ascribing...
Jun 23, 2024 | CRM, Desking, Equity Mining, FRIKINtech, Lead Response, Service Drive
After a hacker group held CDK’s system hostage for ransom (what has been reported at this time), FRIKINtech dealers were able to utilize the desking solution that automates payments to customers. This was especially useful for eLead CRM stores that lost their...
Jan 2, 2024 | CRM, Equity Mining, Finance & Insurance, FRIKINtech, Marketing, Service Drive, Websites
The CARS rule’s approach by the FTC was announced on December 12th, 2023. You can read the FTC’s announcement of the CARS rule here. According to the FTC, the main areas they are concerned with are, as cited directly from the FTC: No...
Sep 20, 2023 | CRM, Marketing, Virtual BDC
How’s your dealership phone up game? If you’ve followed along this far, you’re either realizing there’s some truth to this math or you’re just amused to see where this is going next. Let’s recap the last 5 parts: Every lead you get comes from your...
Sep 18, 2023 | CRM, Virtual BDC
How’s your Dealership Phone Up Game? In Part 4: Not Asking for the Appointment, we uncovered that so far, you’re potentially losing $1,477,547 per year due to unanswered call drops, leads not entered into the CRM, people who hang up from being on hold too long,...