May 4, 2021 | CRM, Digital Retail, Email, FRIKINtech, Lead Response, Marketing, Websites
We are all feeling the pinch from inventory shortages in automotive retail. With less cars to show and trouble filling orders, car dealers are having a tough time right now. It is more important than ever for car dealers to have a simple way to determine which...
Apr 19, 2021 | FRIKINtech, Marketing, Websites
Why stop at still images when you can feature your new and used inventory with engaging, interactive, and FUN SpinCar functionality? With more automotive customers shopping online than ever before, it has become increasingly important to offer dealers a way to...
Apr 15, 2021 | CRM, Digital Retail, Lead Response, Marketing, Websites
Any dealer who says they don’t cherry pick through their leads to find the best/easiest to close customers, is lying. We all do it. Work smart, not hard, right? ‘Til now there hasn’t been a simple way to identify the lowest funnel automotive sales leads. We all...
Mar 25, 2021 | Lead Response, Marketing, Virtual BDC, Websites
We’re kicking off our message series about how to disrupt your market using a simple message everywhere. From your advertisements, to your lead responses, on your website, in your automotive BDC, and in your showroom. Step 1 is How to Respond to an Internet Lead...
Dec 22, 2020 | Digital Retail, Marketing, Websites
So, let me get this straight. You partnered with a company built by people who have never sold cars, ever, in their whole life. You added their “solution” to your website to help you sell more cars.How’s that workin’ out for ya??Here’s a...
Jul 6, 2020 | CRM, Marketing, Websites
In 2001, I was handed the reigns to my dealer group’s website. Back then, showing a list of cars like a spreadsheet was a big deal. Photos? Ha! Those were untenable due to cost. Third parties weren’t much of a thing, but neither was the online shopping experience. The...
