Dec 22, 2020 | Digital Retail, Marketing, Websites
So, let me get this straight. You partnered with a company built by people who have never sold cars, ever, in their whole life. You added their “solution” to your website to help you sell more cars.How’s that workin’ out for ya??Here’s a...
Dec 17, 2020 | CRM, Digital Retail, Marketing
We’re sorry your last girlfriend hurt you. It’s hard to find someone you can really trust. Meeting with dealers across the country has illuminated a common grievance: automotive dealers universally have been burned by their vendors. It’s ironic because the...
Oct 1, 2020 | Desking, Digital Retail, Marketing
How did illumiQUOTE become the nation’s best lead engagment solution in under a year? Tap above to test drive your internet department’s best friend.Engage your online shoppers, all your internet leads, and dazzle your databases with transparency a...
Sep 17, 2020 | Desking, Digital Retail, Marketing
For Immediate Release Market Scan and FRIKINtech’s partnership facilitates Prestige Volvo developing and delivering a completely transformed retail experience. COVID-19 has challenged Automotive Retailers to reinvent and realign their businesses. Those who are willing...
Jul 6, 2020 | CRM, Marketing, Websites
In 2001, I was handed the reigns to my dealer group’s website. Back then, showing a list of cars like a spreadsheet was a big deal. Photos? Ha! Those were untenable due to cost. Third parties weren’t much of a thing, but neither was the online shopping experience. The...
Jun 15, 2020 | Desking, Digital Retail, Lead Response, Marketing, Websites
Every car deal involves numbers, the dollars and cents of the deal. When numbers are presented, customers react. This has been happening since the first car was sold. With current automotive digital retail tools, we lose the rudimentary act of gauging a...